Did you know that great customer service is actually an essential part of any good sales funnel?
It can actually convert cold traffic into qualified leads and buyers, faster than even a carefully scripted sales message can.
Why?
Because before anyone subscribes, buys, or signs up for your product or service they need some basic questions answered about you, your company and what you are trying to sell them.
No matter what market you’re in or what product or service you offer, people need to know, like and trust you before they will buy from you.
What better way to show them who you are and what makes your company different, then by providing them with great customer service up-front.
This “service first” approach is not only proven to convert more prospects into leads and buyers, but it also creates a lasting positive impression within the minds of your market that can unlock a viral word-of-mouth campaign that bring mass awareness to your business.
In my next video I want to share with you how you can automate portions of your online customer service so that you can build these great relationships, without having to run a large customer service department.
This is key, because great customer service doesn’t mean a large customer service department.
In fact, I want to prove to you why you should keep your customer service team small and agile even as your enterprise grows.
And this can only be accomplished by changing the way you think about customer service, adjusting your approach and taking advantage of new technology and tools that allow you to automate portions of your customer service.
So until next time, please consider this…
A great sales funnel starts with great customer service.
Get this wrong… and no matter how strong your offer is, you will struggle to convert sales… get this right… and you can leapfrog past your competitors, convert more sales with less effort and tap into an unpredictable and endless market of word of mouth leads as people become fans and ambassadors of your brand and business.
