How do Small Businesses Differ?
Certain basic rules of engagement apply to all businesses. All businesses operate in a competitive environment where they aim to acquire and retain customers. This is against a backdrop of rising costs, tighter regulations and a globalizing environment. Yet, small businesses often find the challenge tougher due to the smaller scale on which they operate and the fewer resources they command. (more…)
Tags: business challenges, business software, customer servie, online customer support, small business help
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Acquiring and Retaining Customers
The 2009 Microsoft Small and Mid-sized Business (SMB) Insight Report reveals that 43% of the 620 small business owners surveyed listed customer acquisition and retention as the key challenge they faced, irrespective of the current economic climate. (more…)
Tags: acquiring customers, business softwar, create loyal customers, customer servie, key to customer satisfaction
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An Inverse Proportion
Research has shown that customer satisfaction is inversely proportional to the waiting time for them to be served. In simple terms, the longer the waiting time, lower the satisfaction levels. (more…)
Tags: business software, create loyal customers, customer service, customer servie, customer support, how to grow your business
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In the 1970s, the airline industry was getting commoditized. Everyone had similar planes, the food was awful in most cases, and airline companies provided high levels of service only to business or first class passengers. (more…)
Tags: create loyal customers, customer servie, online customer support, satified customers
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